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In The Media

Streetluge is becoming more and more popular in the media. Over the past few years I have worked with several TV companies and featured in a variety of articles.

The big news for 2007 I am working with Sony Ericsson to advertise their new Sports Phone, the W710i. I am also going to be appearing on Sky TV's Soccer AM, talking about Streetluge and teaching a presenter how to ride.

If you are interested in using Streetluge to promote your product, feature in a TV program or would like to do an article on the sport, don't hesitate to contact me at: joeldking@hotmail.com

2007
Coming Soon
The Sun Online 		 
An interview for the Health and Fitness section of The Sun Online. The interview is about the training involved with Streetluge and how to stay motivated. The Sun Online has a readership of several million.
Joel Decides it's time to become Jet Propelled
The Littlehampton Gazette 		 
An 3/4 page article in the Littlehampton Gazette about the my Powered Streetluge World Record attempt. The article covers how the project started, my goals and a request for sponsors. You can read the article here...
Brave Heart
Balls - The Sports Magazine for Education 		 
Balls is an educational magazine for students studying GSCE PE, AS Level PE, A Level PE and Vocational PE. It is distributed to schools across the country. The article looks into the Physical Science of Streetluge and how the heart reacts to the stresses involved. I helped answer questions posed by the magazine and feature in two of the accompanying photos.

W710i
Brando / Sony Ericsson

 
I helped on Sony Ericsson's PR campaign for their new sports orientated mobile phone. I was asked to to tell the how much I enjoy using my W710i and how it helped with my training and enjoyment of the sport. My comments, alongside photos and videos of me taken using the phone, were used as a part of their national advertising campaign.
  

2006

Mission:Implausible
IWC Media / Sky

  
Me and my equipment were hired for a stunt show produced by IWC Media for Sky TV. I provided tuition to the presenters, Jason Plato and Tania Zaetta, in a Street Luge based stunt using rockets and a miniature Jet engine. Since it's original release on Sky1 it has been repeated several times on this channel and on Sky3.
Joel is King of the Hill
Littlehampton Gazette

  
The Littlehampton Gazette did two articles on my trip to the World Championships in Switzerland. To read the first article click here.

Speed Freak Joel Gets Streetwise
WSCC Staff Connections

  
The West Sussex Staff Magazine has a readership of thousands. Prior to my trip to the World Championships in Europe they did an article on me. You can view the article by clicking here (.jpg) or download the entire magazine here (5MB PDF).

2005

White Air Coverage
Isle of Wight Radio

  
Isle of Wight Radio did a live broadcast for several hours from the bottom of the Chicane Blast course. They provided music for the event and did live interviews with riders and the crowd. I was interviewed several times throughout the broadcast.
 

Meridian Tonight
ITV Meridian News

  
Final item on the regional news covering the Streetluge racing at the White Air Festival. I was the featured rider, being interviewed and shown racing against fellow competitors.
It's All Going Downhill... Fast
Huddersfield Daily Examiner		  
An article in the Huddersfield Daily Examiner covering the UKGSA Freeride on Scammonden Dam on Sunday 19th of June. Appearing on Page 3, I was interviewed and photographed. See the article ...
Blue Peter
BBC1		  
With the arrival of Zoe Salmon as a new presenter at the beginning of 2005, Blue Peter gave her the challenge of riding Streetluge at White Air for her first assignment. I appear in this program racing other riders.

2004

Britain's Most Extreme
Sky TV

 
As a part of this Sky extreme sports contest, filmed during the White Air festival, I taught the competitors how to Luge. This included an interview, master class with the competitors and demonstration runs with cameras both attached to my person and following me down the hill.

Inside Out
BBC 1

 
A 10, minute prime time program for which I taught Eddie "The Eagle" Edwards how to Luge. As well as several minutes of interviews and training sessions with Eddie I was also seen frequently riding and socialising with other riders.

2003

Days Out In Wiltshire - Going To Extremes
BBC.co.uk

  
An online article about the SSSprint Streeluge School. While I did not feature in the article I took the photographs and video. Visit the article...
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